This year, we will be there live and in person at the WUD event at Kunstkraftwerk in Leipzig’s West. The topic of our presentation “Dark Patterns – Unsafe by Design” focuses on interest-driven and unethical user guidance. Our UX designers Martina Armbrecht and Ariane Jäger will answer questions like: When does the UX toolbox become a bag of tricks and how does user guidance become manipulative? And can dark patterns also do some supposed good?

We will show the systematics from a usability point of view and discuss illustrative examples of different forms and goals of the established practice of dark patterns. 

We look forward to a spirited exchange on the 11th of November at 11:35 am. More info and registration here.

In Germany, the German UPA organises and communicates the World Usability Day.