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What moves us
And what we move
How does technology remain understandable? What does responsibility mean in design? Many questions don't have easy answers. That's why they deserve discussion.
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How does technology remain understandable? What does responsibility mean in design? Many questions don't have easy answers. That's why they deserve discussion.
In our insights, we share knowledge and experience from our practice and research. We talk about technology and design, about responsibility, accessibility, and the place of the human being in the digital world.
Insight
UX & Research
Decision-makers

Why companies create strategic added value with a UX agency in Berlin and how structured UX processes have a measurable impact.
UX & Research
Behind the Scenes
Culture & Values
Culture Piece
Decision-makers
Events & Exchange
Customers & Partners
Public & Multipliers
Opinion
Projects & Partnerships

What User Experience means today, the different fields within UX design, and why UX is essential for digital products, services, and businesses.
Accessibility & Standards
Customers & Partners
UX & Research
Decision-makers

Digital accessibility is mandatory. Since June 28, 2025, the BFSG requires barrier-free B2C products. Anyone developing digital offerings must consider everyone.
UX & Research
Customers & Partners
Accessibility & Standards
Decision-makers
Public & Multipliers

As a partner in the association UIG (Usability in Germany e. V.), we promote and award user-centred companies with the seal “Nutzerzentriert entwickelt” (user-centred development).
UX & Research
Projects & Partnerships
Insight

What makes good UX work? Five fundamental principles that make the difference between functionality and delight.
UX & Research
Accessibility & Standards
Projects & Partnerships

How should we write for the web to keep users on our site and ensure they get all the essential information? A popular topic worth revisiting.