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Privacy policy

We are pleased about your interest in our website. Protecting your data is important to us. Below we inform you about the processing of your data.

1. Data controller

UseTree GmbH
Dorotheenstraße 37
10117 Berlin
Germany

Phone.: +49 30 8632919-1
Email: info@usetree.com

2. Data protection officer

datarea GmbH
Meißner Straße 103
01445 Radebeul
Germany

Phone: +49 351 27 22 08 80
Email: info@datarea.de

3. Principles of data processing

We process personal data only where this is necessary:

  • to provide our website
  • to fulfil contractual obligations
  • to respond to enquiries
  • to comply with legal requirements
  • on the basis of your consent

We delete data as soon as it is no longer required or when no statutory retention obligations apply.

4. Use of the website and log files

When you visit our website, we process technical data such as:

browser, operating system, IP address, time of access, pages accessed and referrer URL.

We store this data in log files to ensure the secure operation of the website.

Legal basis: Article 6(1)(f) GDPR.


Storage period: usually 7 to 30 days.

5. Cookies

Technically necessary cookies

We use cookies that are required for the functioning of the website.
Legal basis: Section 25(2) TTDSG and Article 6(1)(f) GDPR.

Analytics and marketing cookies

These are used only with your consent.
Legal basis: Section 25(1) TTDSG and Article 6(1)(a) GDPR.

Usercentrics Consent Management Platform

We use the Usercentrics Consent Management Platform (CMP) provided by Usercentrics GmbH as a consent and cookie management tool. The following data may be processed: date and time of visit, device and browser information, anonymised IP address, information about consent or its withdrawal, and technical log data.
Rechtsgrundlage: Art. 6 Abs. 1 lit. c DSGVO

You can withdraw your consent at any time.

6. Contact

If you contact us by email or via a form, we process your details to handle your enquiry.

Legal bases:

  • Art. 6 Abs. 1 lit. b GDPR for enquiries related to contracts
  • Art. 6 Abs. 1 lit. f GDPR for general communication

We delete the data after the enquiry has been completed.

7. Google Analytics

We use Google Analytics with IP anonymisation enabled.
Provider: Google Ireland Limited, Dublin.

Data transfers to the USA take place on the basis of the EU US Data Privacy Framework or appropriate safeguards.

Google Analytics is activated only with your consent.
You can withdraw your consent via the cookie banner.

Legal basis: Article 6(1)(a) GDPR in conjunction with Section 25(1) TTDSG.

Further information:

https://policies.google.com/privacy

8. Google Tag Manager

We use Google Tag Manager to manage website tags. The service itself does not process personal data.

It only triggers tools for which you have given consent in the cookie banner.

Legal bases:

  • Article 6(1)(f) GDPR for technical provision
  • Article 6(1)(a) GDPR for any analytics or marketing tags that are triggered

Data transfers to the USA are possible and take place in accordance with GDPR requirements.

Further information:

https://policies.google.com/privacy

9. Google Maps

We use Google Maps to display our location. In this context, your IP address may be transmitted to Google.

Legal bases:

  • Article 6(1)(a) GDPR consent or
  • Article 6(1)(f) GDPR legitimate interest

Further information:
https://policies.google.com/privacy

10. Youtube

We embed YouTube videos. The provider of this video service is YouTube LLC, 901 Cherry Ave., San Bruno, CA 94066, USA.

Legal basis: Article 6(1)(f) GDPR.
Data transfer: EU US Data Privacy Framework.

Further information:

https://www.youtube.com/intl/de_be/howyoutubeworks/privacy/

11. LinkedIn

We use LinkedIn provided by LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland. Data such as IP address, browser data and interactions may be transmitted to LinkedIn. If you are logged into your LinkedIn account, LinkedIn may associate your visit to our website with your profile.

Legal basis: Article 6(1)(a) GDPR consent.
Data transfer: EU US Data Privacy Framework.

Further information:

https://www.linkedin.com/legal/privacy-policy

12. Instagram

We use Instagram provided by Meta Platforms Ireland Ltd., Ireland. When you visit our pages, a direct connection to Meta servers may be established. This may involve the transmission of your IP address and information about your visit to the website.

Legal basis: Article 6(1)(a) GDPR consent or Article 49(1)(a) GDPR in the case of third country transfers.

Data transfer: A transfer of personal data to Meta and possibly to third countries such as the USA cannot be ruled out.

Further information:

https://de-de.facebook.com/policy.php

13. Processing of customer data

We process, among other things:

  • contact details
  • communication data
  • data from public sources

Purposes:

  • performance of contracts
  • compliance with legal obligations
  • legitimate interests
  • processing based on consent

Recipients may include internal teams, IT service providers, accounting, banks or authorities.

The storage period is determined by statutory requirements.

14. No automated decision making

We do not make decisions based on automated processing. Profiling does not take place.

15. Rights of data subjects

Data subjects have the following rights:

  • access under Article 15 GDPR,
  • rectification under Article 16 GDPR,
  • erasure under Article 17 GDPR,
  • restriction of processing under Article 18 GDPR,
  • data portability under Article 20 GDPR,
  • objection under Article 21 GDPR,
  • withdrawal of consent,
  • and the right to lodge a complaint with the competent data protection supervisory authority.

Status: January 2026

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