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1. Home

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German

English

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2. Services

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Our core service areas and an introduction to what UseTree offers.

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What we do

Strategy

Research

Design

Content

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3. Focus areas

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Topics that connect multiple disciplines and require particular specialist depth.

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Digital accessibility

Data Insights & Experience Analytics

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4. Methods

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Our methods are grouped by task, making it easier to see how we approach research, design, content, analytics and transformation.

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Research & Understanding

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User Interviews

Stakeholder Interviews

User Journey Mapping

Netnography

Online Research Communities

Customer Support Analysis

Mystery Shopping

Competitive Analysis

Benchmark Analysis

Trend Analysis

Requirements Analysis

Requirements Catalogue

Customer Advisory Board

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Testing & Evaluation

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Usability Testing

Unmoderated Usability/UX Test

Accessibility Testing

Expert Review

Cognitive Walkthrough

A/B Testing

A/B Copy Test

Copy Tests

Variant Evaluation

Kano-Ranking

QA Checks

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Concept & Interaction Design

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Information Architecture

Conceptual Design

Detailed Design

User Flow Diagrams

Sketching

Low Fidelity Prototyping

High Fidelity Prototyping

Iterative Design

Responsive Design

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UI & Design Systems

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Design System

Component Libraries

Design Patterns

UI Style Guide

Redesign

UI Migration Planning

Typography Selection

Icons and Illustrations

Moodboards Refinement

Visual Competitive Analysis

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Content & UX Writing

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UX Copy

Copy Audit

Copy Workshops

Copy & Tonality Workshop

Tone of Voice

Style Guides (Writing)

Writing Benchmarks

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Analytics & Data

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Analytics & Heatmaps

Tracking Conception

Tracking Implementation

Tracking Data

Dashboard & Insights

User Cohort Analysis

Data Pipeline & Infrastructure

KEIs/KPIs

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Strategy & Transformation

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Business Link

Market Opportunity Scoring

Change Management

Retrospective Analysis

Potential Workshops & Interviews

Ecological Interface Design

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Workshops & Collaboration

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Stakeholder Workshop

Design Thinking Workshop

Customer Experience Workshop

Brand Workshop

User Training

Design Brief Creation

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5. Case Studies

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Selected projects and client examples.

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Ambulanzpartner

Berlin.Industrial.Group.

DHL

Digital Medicine Conference

encore

EOS

Health Innovation Hub

Hella Aglaia

Hello Studio

Hexagon

highQ

Kontron AIS

millionways

Pattarina

RetroBrain

Seatris.ai

Sensys

Siemens Healthineers

Smartblick

SonoCoach

Tegel Projekt

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6. Insights

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Articles and perspectives on UX, AI, accessibility, digital health and how we work.

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AI & Emerging Technologies

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AI UX Design – Human-AI Design Guidelines

Vibe Coding in UX Design

How AI benefits from accessibility – Leveraging synergies, understanding limitations

Can AI replace UX research?

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Accessibility

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Accessibility has been mandatory since June 28, 2025

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Digital Health & Medical UX

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Automation in Hospitals – Why UX Design Is Decisive

Summative evaluation of medical devices

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UX Design

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Figma in the UX design process: present & future

UX, UI & Co: What they really mean today

UX, UI, UXD ... say what?

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UX Strategy & Business

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UX with our seal of approval

The role of UX in the energy sector

Why a UX design agency in Berlin is more than just a design service provider

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UX Writing

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How to write user-friendly content

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UseTree

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UseTree at DMEA 2026

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7. About UseTree

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Why UseTree?

What we believe

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Team

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Kimia Amir-Moazami

Carmen Brunert

Laura Dressler-Pasenau

Charlotte Elliott

Julia Fritzsche

Sarah Göttling

Stefan Häber

Oliver Hannemann

Lena Hansen

Patrick Hartwig

Ariane Jäger

Cornelia Lüderitz

Johanna Petzold

Nastasja Schäfer

Dr. Anna Trukenbrod

Hoa Van Thanh

Christine Weidner

Sandra Wieland

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8. Careers

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Jobs

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9. Contact

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Contact

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10. Legal & settings

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Legal notice

Privacy policy

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