Pattarina GmbH
The Sewing Pattern for the Digital Age
Transferring patterns onto fabric can quickly become an elaborate process. Usually it requires paper, scissors and a printer, followed by the laborious process of gluing the individual parts together in order to be able to trace the complete pattern. The solution? Augmented reality (AR). The technology recognises the fabric’s surface, at the same time the pattern is displayed on the smartphone and can be easily traced onto the actual fabric.
Industry
Expertise
UX Design
Deliverables
Low-Fidelity-Prototyp
(Wo)manpower
Martina ArmbrechtTime
Using Augmented Reality Efficiently
Applications in the field of augmented reality are already widely used in various industries and offer a wide range of possible purposes. This trend has, however, not yet reached the great majority of digital product users.
For this reason, the main focus of this joint project with Pattarina was to provide guidance and create a motivating introduction to the technology. UseTree, in partnership with Mittelstand 4.0-Kompetenzzentrum Usability, translated these aspects into a prototype of the interaction concept of the pattern app. The aim was to enable users to work independently without needing to receive excessive instructions in advance.
Working with UseTree has made us realise how important UX design is for every aspect of our service. What particularly impressed me was the fact that all of the designers involved in the project really understood what was important to us, through their own hands-on experience.
Pattarina