Description

Writing benchmarks help categorize the quality of existing copy—both within your own product and in comparison to the industry landscape. We analyze phrasing, tone of voice, clarity, and linguistic guidance to derive criteria that serve as a quality standard. The goal is to establish a solid foundation that allows language to evolve based on objective standards rather than personal taste.

‍

Your input:

• Access to existing texts or communication materials
• Insight into which environment or requirements the language should be measured against

‍

Our result:

• Analysis and comparison of existing texts based on defined criteria
• Established quality standards for future text work
• Basis for consistent language across touchpoints